Labud has been the leading Croatian manufacturer of detergents and cleaning products for over 70 years.
Their products are part of every household, they have even become synonymous with their category. ÄŒarli, Sanitar, Permetal, Super Jon, Meri Merino and Oliver are the most famous of them, both in Croatia and in the region. They have won numerous awards for excellence and international quality marks, but more importantly - the trust of consumers who use them every day.
Labud has been focusing on innovation and quality solutions since its first year of existence. They were the first to introduce to the market a bioactive detergent for manual and machine washing of white and colored laundry (Cin). They presented the first abrasive agent (Jon), liquid detergent for hand washing dishes (ÄŒarli), the first universal cleaning agent for the bathroom (Sanitar 5) as well as the first detergent for machine and hand washing of delicate fabrics (Meri Merino).